Tourism Marketing Insights
Welcome to our home on the web where we collect and publish insights, case studies, and advice with a distinctly regional tourism flavour. If you want to see more of these, please subscribe to our monthly Tourism Insiders email.
Gems from the 2016 SA Tourism Industry Conference
Linda and Naomi attended the 2016 SATIC Tourism Conference. Here are their key take aways.
10 questions to ask before advertising in tourism publications
Overwhelmed with requests to put your tourism business in every publication?
Should you write the content for your tourism website?
Have you been heard to say, 'I'm not a bad writer, I'll write everything myself and save some money.'?
Consumers have ruined everything!
They've become unpredictable. They've changed their media consumption habits. They are a marketer's nightmare. What can you do about it?
3 Steps to Survive Mobilegeddon: The Google Mobile Apocalypse
Are you ready for April 21st 2015 when Google starts to favour mobile-friendly websites for mobile visitors. Step 3 is the most important…
Stop! Before you buy a logo for your tourism business…
When you want 'just a logo', do you know if that is all your business needs? How are you going to use it? What messages do you want to convey?
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