Website Design for Regional Destinations

A successful destination website must meet the needs of your ideal visitors, as well as support the goals of your destination management and marketing plans.

You may have several key visitor profiles who come to your destination, and understanding their needs is an essential first step in planning for a website that will meet and exceed their expectations.

If their expectations aren't met, they'll look elsewhere, with no guarantee of the quality of the information as you would have with your official destination website. An official "source of the truth" is essential to support your destination marketing efforts.

Recent Websites for Destinations

WOOF Media 'get' regional and outback tourism. The Flinders Ranges & Outback region has been a beneficiary of not only their expertise but their down-to-earth approach. Through award-winning brand development (The Aussie Travel Code), production of one of the largest South Australian regional visitor guides, and recently a fresh new destination website, the team at WOOF Media have provided our region with an amazing suite of marketing assets that now inspire, educate, and support our visitors.
Jo Fort, Flinders Ranges and Outback

What should you think about when creating a new destination website?

Based on our experience, here are just a few of the areas you'll need to consider when developing your destination website. You'll save time, budget, and the risk of expensive rework if they are considered up front - something we do in the first stage of any destination website project.

How Much Should Your Destination Website Cost?

"How much?" is often the very first question we're asked about destination websites.

As you can see from the list above, there are many factors to consider when thinking about your budget.

To assist in your high level budget planning, here are some ball park budget ranges for a typical WOOF Media destination website.

You were extremely responsive to the short timetable for the project and never let us feel like we were asking for too much. Banana Shire have gone from ground zero to having a modern digital strategy in place that reflects the experiences and target markets for the region.
Liz Ward, Digital Communications International

What can you expect when you work with WOOF Media?

Your destination website journey with WOOF Media will start with a collaborative 'deep dive'.

We'll undertake a comprehensive audit of your existing website and digital marketing footprint. We'll unpack your visitor profiles, your destination management objectives, and any requirements for integrations or marketing systems.

Then, we'll refine our recommendations based on where your destination is at right now and your future plans. Your destination website should be a key player in your destination's marketing activities and be built to support them.

Would you like to discuss how we can help? Please get in touch via the form below or give our office a call on 1300 006 993.

How can we help?

If you value the input of professionals who love what they do and who will be fully invested in your success, then let's talk!

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