Your website user experience should be as good as your in-person customer experience
Your website is often the first impression your customers will have of your tourism experience—long before they call, email, or visit.
What if a poor website experience lets them down and they never become a customer? Instead, they jump on your competitor's website. Your competitor who understands the importance of matching their website experience with their in-person guest experience.
Need some tips on where your website could be improved? You've come to the right place - scroll down to grab your free website check list.
Informed by our many years of building websites that work for tourism businesses, the checklist will give you a solid starting point to improve your website user experience across these five areas:
The feedback from both internal stakeholders and the community has been encouraging, with strong comments on the refreshed design and ease of navigation. Importantly, the new platform is also much easier to update and maintain, which will save time and allow us to keep content current and engaging.
